about us

Lug: Live life in color.

The Lug line of smart duffels, totes, and satchels, plus a slew of clever accessories, has been making waves since 2005, when founders Jason and Ami launched the brand with offices in Dallas and Toronto. We first took on travel, rolling out with luggage belts and coordinating luggage tags, but soon realized there were plenty of other avenues to tackle.

See, that’s the thing with Lug. We’re always thinking, moving, growing. And our group of creative talents is committed to delivering innovative, supremely functional products, no matter where you’re headed in life. For us, it’s all in the details. We’ve thought of everything—magnetic and zip closures (rather than noisy Velcro), ventilated compartments, hidden water bottle pockets, detachable mirrors—so you can go, work, play, and live, all with Lug by your side.

With a clean, fresh, and contemporary eye, we make stylish products that are specifically designed to keep you organized on the go, whether that’s to the grocery store or to Greece. And when it comes to color, we think variety is the spice of life. Our core palette of eight brilliant colors, plus special-edition releases each season, ensures there is a hue for every personality.

We at Lug work hard so that you can enjoy a stress-free journey wherever life takes you. Just as the needs of our customers are ever changing, Lug is committed to constant innovation—striving to improve those products we have and creating new where there is a need. We hope you enjoy the Lug line as much as we enjoy making it.